Capture local traffic with Google Local Pack
When a user searches for a nearby service, Googleâs algorithm highlights 3 relevant local results (the âLocal Packâ) directly below the search bar and above traditional organic results.

Ranking in this premium space is a decisive competitive advantage. Indeed, 82% of mobile users perform ânear meâ or âclose byâ searches (Search Engine Land), a query volume that has grown exponentially in recent years.
To select the businesses displayed in this Local Pack, Google relies on precise geo-ranking factors (proximity, relevance, prominence). Our local SEO experts master these algorithmic criteria to push your business to the top of local recommendations.

Beyond Google, our team deploys your local authority (local link building and NAP – Name, Address, Phone) across authoritative directories such as Yelp, Apple Maps, Bing Places, or Yellow Pages, creating a consistent citation ecosystem that strengthens search engine trust.

Advanced optimization of your Google Business Profile

Formerly known as Google My Business, your Business Profile is the cornerstone of your local visibility. Our technical optimization service includes:
- Management and claim: Setup of your profile in agency mode (verified account).
- Semantic enrichment: Optimization of the description with precise local keyword targeting.
- Catalog: Optimized integration of your products and services.
- Technical: Implementation of structured data markup (Schema.org âLocalBusinessâ) on your website.
- EXIF data: Advanced geolocation of images uploaded to your profile (GEO tags).
- Reputation strategy: Integration of targeted keywords to encourage and optimize customer reviews.
- Synergy: Connection of your social media profiles to strengthen your brand entity.
Turn local searches into physical visits to your business location!
Why entrust your Local SEO to AwA?
- Proven expertise: Over 1,000 local entities successfully optimized.
- International reach: Mastery of local search algorithms across European and North American markets.
- Certified partner: Agency recognized for Google Business Profile management.
- Data-driven approach: A methodology based on technical analysis of ranking factors rather than guesswork.
Gain local market share through omnipresent visibility across your catchment area!

Dominate your local market
Contact our technical experts for a free audit of your local presence:






















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